Jollibee Plots North American Takeover

Jollibee Foods Corporation prides itself as one of the largest and fastest-growing Asian restaurant company in the world.

The Filipino brand oversees a diverse portfolio. It purchased The Coffee Bean & Tea Leaf for $350 million in 2019 and acquired a majority stake in Smashburger in 2018 for $100 million. The parent company also operates Burger King and Panda Express stores in the Philippines.

The flagship brand, though, as the name reflects, is fast-food chain Jollibee. The chain has more than 1,400 locations across the globe, with a presence in Europe, the Middle East, East Asia, Southeast Asia, and North America. It was founded in 1978 in the Philippines, but didn’t reach America until 1998 in Daly City, California.

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